CLIENT STORY | CAITLYN BURKE
Playful website design for a creative consultant
After collaborating with Caitlyn on her new Brand Identity, I worked with her to build her fresh new website in Squarespace. Caitlyn Burke is a consultant at Adobe who works with companies’ creative teams to help smooth out their workflow processes.
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Brand Values
Creativity
Excitement
Opportunity
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Website Goals
Validate Caitlyn’s expertise
Direct visitors towards events and workshops
Provide helpful information and resources
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Website Mood
Confident & bold
Personal & inviting
Fun & energetic
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Design Direction
Caitlyn’s Squarespace website blends bold with professionalism
Caitlyn puts so much personal care and intentionality into her work, and wants her clients to feel excited, energized, and empowered. In her website design, we validated her expertise by showcasing her confidence and professionalism; drew her audience in with fun, bold, and welcoming design; and created a hub for information about her services, background, and event series.
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