July Webinar – for Business Owners

Beyond the Buzzword: What “Stand-Out Branding” Really Means

Wednesday, July 31, 2024
1pm, EST / 10am PST
Free Zoom webinar

Event graphic that says, "Beyond the Buzzword: What 'Stand-Out Branding Really Means.' A conversation with designers Alyssa Phillips, Bre Alsouissi, Olivia August, and Kate Christy. Wednesday, July 31, at 1pm EST / 10 am PST."

​​Have you noticed that nearly every designer promises to make you “stand out”?

“Stand-out” has become a bit of a buzzword when it comes to design. And, we get it — what business doesn't want to stand out from their competitors?! But, what does that really mean?

When every designer is making claims to help you “stand out,” it’s hard to know the difference between who’s offering a vague promise versus a genuine strategy.

We’re digging into what actually matters.

Here are the real questions we’ll be answering:

  • Does it actually matter if you go bold and colorful or beige and minimal?

  • When are design trends helpful versus harmful?

  • How much do your preferences matter — you should love your own branding, right?!

  • How do you know which designers are really going to help you stand out?

I’m excited to talk with 3 fellow designers at a free online panel discussion about all of these things and more. We’re known for our bright, bold, eye-catching styles — but we’re putting our personal preferences aside to give you practical insights into what it truly takes to have an attention-grabbing brand.

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Alyssa Phillips is the owner of Amp’d Designs, transforming businesses through unforgettable branding and web designs crafted with intention, strategy, and style. She loves collaborating with fearless and ambitious entrepreneurs to provide designs that match the level of intention and quality they put into their work.

Alyssa holds a BFA in Communications Design from Pratt Institute in Brooklyn, NY, and worked as an art director in NYC before moving to the mountains of Asheville.

Bre is the very bright branding and web designer whirlwind behind Bre Creative. She loves to work collaboratively and as an extension of your team in order to help you achieve the best success and create something that stands out but still embodies you and your business! 

Bre currently lives abroad in Saudi Arabia with her husband, and uses her relocation to the other side of the world to explore so many new places and find inspiration in all the countries she visits. She loves delivering all this new creative inspiration to the badass businesses and women she works with. 

Olivia owns Bold August Design Studio, a design studio focused on designing bold websites for incredible small businesses who want to thrive online. She loves helping new businesses get off the group with a full system set up, a beautiful and flexible brand, and of course a highly functional website. She can be found in Atlanta, GA, where she loves connecting with the community.

Kate Christy is the owner and designer behind the screen at Folk Founded, a brand and web design studio. With over a decade of experience designing for businesses of all shapes and sizes, Kate found her groove when co-creating with her clients. Her candid, collaborative approach invites clients into the design process, resulting in a true partnership where ideas flow freely and fun is non-negotiable. She’s a maximalist at heart and loves designing bold, vibrant digital experiences that create memorable moments of delight and connection.

Kate is a mom of three and talks about the intersection of motherhood and entrepreneurship on her podcast. When Kate’s not working or wrangling her kids, you can find her dabbling in pattern and type design and sipping on a glass of cheap white wine (with a splash of raspberry liqueur when she’s feeling fancy).

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Past Event Recordings

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Past events for business owners:

Home Sweet Homepage: Crafting Website Design and Copy that Converts

with Maddy Aucoin, May 2024


Past Events for Designers

The Freelance Frontier: Things We Wish We Knew Before Self-Employment

with Andrea Shirey, June 2024

got a topic you’d like to see covered in a webinar?

Send me an email! I’d love to know what you want to know so I can host future webinars that help you with what you need!

Want Alyssa to speak at your event?

I (Alyssa 👋) love talking with business owners and designers about how to feel more confident and empowered to grow towards their goals.

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