I’m Alyssa, a designer with a passion for crafting iconic & memorable brands & websites.
I’m incredibly inspired by creators: businesses and entrepreneurs with fearlessness and ambition.
I love partnering with people who love what they do, and making sure your design reflects the level of quality & intention you put into your work.
I firmly believe:
Fun facts:

FAVORITE BANDS:
Grouplove, Fall Out Boy, Alt-J, Hippo Campus
LATELY LISTENING TO:
Chappell Roan
FAVORITE FOOD:
Popcorn
FAVORITE COLOR:
Red (surprising?)
NEXT TRIP:
London & Switzerland
Favorite Dungeon:
Zul'Farrak
Collaborating with the community and design organizations is important to me.
For creatives, I founded Make Your Design Matter ®, a platform that helps ambitious self-employed designers nail their processes, wow their clients, and grow their busiensses with confidence.
I also co-founded the AIGA Asheville chapter, serving as the Vice President for four years, followed by a position as President in 2023.
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I regularly speak at events and webinars and to design students at colleges and universities about design & branding, self-employment, and cover-letter-writing.
Webinar host: check out my ongoing virtual event series for both business owners and designers
Former Adjunct Instructor in the Digital Media Technologies program: A-B Tech Community College
Former Co-Host: Designed to Thrive Clubhouse chat, alongside Eric Vasquez
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Squarespace Circle Day 2023 presenter: “Client Wrangling: Keeping Timelines on Track”
Simply Profitable Designer Summit: “The Loyalty Loop: Past Clients, Future Profits”
Featured in Mountain Xpress: Post-Helene Resilience Roundtables
Southwest Virginia Artisan Conference Speaker: How to Sell with Brand Story
Product Powerhouse Summit Speaker: How to Sell with Brand Story
Craft Your Commerce Workshop Presenter:
Presenter: Pratt Alumni Making Your Mark: Freelance Design and Building Your Client Base
Featured: “Should You Invest Thousands in Coaching?” with Danielle Ryan
Featured on Talk Copy to Me: 5 Experts Weigh In On the Website Mistakes Driving Clients Away
Featured in "Best Medical and Pharmacy Logo Designs" by DesignRush
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Member of:
Formerly:
Certifications:
I host free online webinars for both business owners and designers on a near monthly basis. Check here to see what’s coming up, as well as other events I’ll be a part of!
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Want Alyssa to speak at your event?
I (Alyssa 👋) love talking with business owners and designers about how to feel more confident and empowered to grow towards their goals.