Branding and web design that instantly communicates your quality and propels you to your next big business goal.
As an established business, your brand has outgrown “good enough.”
Whether you’re seeking your next wholesale buyer, press feature, or new location, I help you elevate your design to finally reflect your quality and close the gap between you and your goals.
At this stage of your business, you know that simply looking good isn’t good enough.
Your goal is getting your product on the shelf at Whole Foods, attracting investors to open your second location, or forming brand partnerships and media collaborations.
Strong, strategic, custom design supports your credibility as a business owner and opens the door to big opportunities. Let’s get you there.
I collaborate with lifestyle and retail brands in health and wellness, food and beverage (CPG), handmade products, and shops and boutiques. But what matters most is where your business is and aspires to be.
Branding and Web Design Services: for businesses that are done with design that’s “good enough” and are ready to grow into new opportunities
I partner with passionate wellness, lifestyle, and retail business owners who are ready to expand their audiences, secure bigger opportunities, and increase their revenue.
My tried-and-true process is guided by a deep understanding of your business. When we collaborate, you get expert, personalized support all the way from brand strategy to production-ready files.
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Signature Branding + Web Design
When your business evolves, your branding and website need more than a refresh.
In this Signature package, we’ll collaborate on your brand identity and website design, both grounded in best practices to support where you’re going next.
This package isn’t just about gorgeous design. It’s about setting you up with a unified visual presence that communicates your quality and builds trust, memorability, and credibility for your business.
This isn’t just about catching up to the business you’ve become. We’re building something that will last through and beyond your next stage of growth.
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Branding
Your branding instantly communicates your quality. Often it’s the make-or-break factor for whether a customer walks into your store or picks up your product.
Let’s design you a brand that attracts your audience like a magnet and builds trust immediately.
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Web Design
If you’re cringing every time you send someone to your website, you already know something’s not working.
You’re beyond “just getting a website up.” Now you need a site that’s built to impress and has proper foundations in place for SEO, accessibility, and a smooth experience for your customers.
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Packaging & Graphic Design
Your brand lives outside of just your website. You’re ready to work with a designer who can support you through every touchpoint, from brochures to bottle labels to billboards.
With my production background, you can rest assured that all of your graphic design work will be done at the same level of quality as your branding and website.
“The product she delivered is timeless. I don’t have any doubts about how my business shows up in the world.
I had taken my branding as far as I possibly could by myself. But I wanted a cohesive brand identity that wasn’t bogged down by my personal preferences. Alyssa showed up as a receptive, open minded, curious and kind professional, while also creating a framework in which I felt safe and welcome to share all the little bits that inform my business.
She delivered a brand package that has now been going strong for years, which has grown with my business and doesn't constantly need updating because it’s no longer trendy (which is what was happening before I hired Alyssa). The product she delivered is timeless because she took the time to truly listen.
It’s a wonderful blessing to have a brand identity that is rock solid; I don’t have any doubts about how my business shows up visually in the world and that takes so much mental stress off of my plate as a business owner. Plus, I get compliments all the time on my branding!”
—Ally, Daily Magic
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You’ve built a strong business with utmost passion and commitment. You deserve to work with a design expert who’s got the skills, strategy, and proven process to match.
I’m Alyssa, a graphic designer with a deep love for creating brands and websites that look beautiful and do the heavy lifting for you to move your business forward.
I believe in the power of design done well, and that’s why I’ve been doing this work for my entire professional life. I didn’t just decide to pick up design one day; I’ve worked in the art department of a major record label, as a brand and web designer for NYC design agencies, and as the art director creating custom die lines at a high-end print studio.
Today, my business is the culmination of my formal design education, studio background, proven track record of happy and successful clients, and 10+ years of experience as a professional designer.
When we work together, you get stand-out, attention-grabbing design that’s built to last, and I ensure every detail from color to code is done right the first time. No shortcuts, no headaches later.
“Alyssa has created a unique brand image that’s getting attention from national media, exclusive retailers, investors, influencers and mainly, it’s beloved by our loyal customer base. Working with Alyssa was one of the best decisions we made.
Alyssa is a true creative professional with an eye for design and a strong work ethic guided by principles and integrity. Alyssa has become an asset to our growing brand and an extension of our team. She is crucial to our growth and will be to yours too.
We have a growing business with lots of compliments on our colorful, catchy, and sound branding. Our growth over the course of two years has led us in to a downtown space, national events and media opportunities, investor opportunities, etc. Working with Alyssa was one of the best decisions we made at the start and why we still work with her when we need key assets created or updated.
From our product labels and branded mailer, to our graphics and collateral, Alyssa has created a unique brand image that’s getting attention from national media, exclusive retailers, investors, influencers and mainly, it’s beloved by our loyal customer base. Her fun and playful designs are well thought out, and she works with her customers intimately, graciously, and in a way that she leads her clients to the greatest possible outcome. We could not be more grateful to have worked with Alyssa and we are excited to continue our work and growth with her. I cannot recommend her highly enough.”
—Nicolette, Citizen Bloom Botanics
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When your business has evolved beyond the basics, you’re looking for custom design that:
does more than just look good — as an established business, strategic design is a tool that helps you reach your next goal
instantly builds trust — letting your audience know your brand is legit and high-quality
is foundationally solid — so it grows with you and compounds in value over time, instead of needing a redesign every year
reflects and supports not just who you’ve become, but where you’re going next
gives you the confidence to show up for every opportunity that comes your way — so you’re well prepared for your next retail partner, product launch, or trade show
When we collaborate, you get custom design that you’re head-over-heels for and that supports your growth for years to come.
“Best decision I have made for my business! This branding has given me more confidence in my business and makes me feel more professional.
I loved working with Alyssa and I LOVE my logo! Best decision I have made for my business!
What I loved about the process was how involved she made me feel and really wanted to express my individual business values through the design she created for me. To say I was impressed would be an understatement. I was blown away! I couldn’t wait to have my business cards printed and every time I look at my logo I love it more!
Alyssa is so talented and it’s clear to see in her work how much she cares about her clients. She really included me and took the time to understand my industry. She exceeded my expectations by always responding in a professional, timely manner and continuously asked questions that made it clear to me she was interested in making this the best design for my business.
Having this beautiful branding package from Alyssa has given me more confidence in my business and makes me feel more professional, and I think that really comes through to my clients and helps my business grow. I would recommend Alyssa to anyone.”
—Shelly, Sunkissed Studio
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Online Events for business owners and designers
Packed with insights and practical steps to help your business succeed.
Next event:
“If I had one hundred business ideas that needed design, branding and websites, there is no one I would consider other than Alyssa.
We had a basic, functional, website to sell products, but as our programs grew, we needed a new, well-designed site. Alyssa seemed truly engaged, eager to know about what we do, inquisitive, thoughtful, and maintains a curiosity to this day about what’s happening with Sisters in Circles. I was incredibly pleased and excited when she presented me with the awesome site we have today. Still, whenever I have a question or need something added, she is quick to respond and always follows through with work that excels excellence.
Little did I know when I signed my contract with Alyssa that she was this incredible. Not only is Alyssa a cutting edge, reliable, encouraging, open-minded, flexible, committed-to-excellence designer and business owner, she is also a wonderful person with tremendous amounts of generosity, integrity, and kindness.”
—Molly, Molly Dingledine Jewelry and Sisters in Circles
Business & design insights, straight to your inbox.
For business owners and designers who are growth-minded, design-curious, and driven to do things differently.
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For Designers:
The resources and tools I wish I’d had when I first started, now available to help you build your sustainable and fulfilling design business.
