Professional, modern website for a Solar Panel and Energy Company
CLIENT STORY: Sugar Hollow Solar
Sugar Hollow Solar, a 25-year-old solar energy company in Asheville, NC, reached out for a website redesign after hitting walls with their old website. Their old site was built in an old version of Squarespace, which was difficult to update, and didn’t feel cohesively designed to match their other marketing materials. Their new site is smooth, easy to use, and easy for customers to find information on, too.
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Community
Integrity
Education
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Provide a clear pathway to inquire and enough information for potential customers to want to reach out
Educate on the value and importance of energy independence and solar panels
Bring the website up to modern standards with consistent branding
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Blend of modern technology rooted in traditional style
Sharp, clean, and professional
Creative and engaging to make solar seem fun
Their new website encourages more leads, provides education, and inspires customers to want to go solar
Sugar Hollow Solar needed to provide clear user pathways for customers, whether they’re just starting to explore solar energy or they’re ready to install solar panels. Through their website redesign, we focused on re-organizing and laying out all of their helpful information in a clean, approachable, easy-to-navigate manner.
SHS came with a strong visual brand identity in place already. I designed their website to match their existing branding and marketing materials, utilizing their brand icons and patterns and creating some new ones to match.
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